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Entries Tagged as ‘Food Marketing’

April 8, 2008

Mrs. Butterworth is Back - Who Missed Her?

Mrs. Butterworth syrup is back on TV, trying to bring kids and moms over to the dark side of high fructose corn syrup. Should Pinnacle Foods be left unchecked to market this garbage to children and moms who may not know better? If McDonald’s can’t, why can they?

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Filed under Food Marketing, Marketing to Kids, Questionable Marketing

Tags: high fructose corn syrup, responsible advertising, advertising to children, family, food, Mrs. Butterworth, Pinnacle Foods, syrup, maple syrup, breakfast, new TV campaign, relaunch, childhood obesity, insulin, mcdonald's, tobacco

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